Picture News Wire ZUMA Press and Pictopia Announce Joint Venture

Entertainment News Fans Love Launch of RedCarpetPictures.com San Clemente, CA - February 26, 2004 - RedCarpetPictures.com debuts today just in time for fans to order news photos of their favorite stars at the hottest red carpet event of the year, the 76th Annual Academy Awards®, from a leading entertainment news wire service. Hundreds of editorial pictures will be available of the big screen stars working the red carpet, celebrating in the press room or letting loose at the after-parties. All available online within hours of the big night! RedCarpetPictures.com prints are sold for personal use only so that you can own newsworthy photographs of public interest in the entertainment industry. RedCarpetPictures.com is a joint venture between two industry leaders: ZUMA Press, an international editorial picture agency and news wire service, and Pictopia, the leading photo e-commerce specialist. A union of the best in their class, RedCarpetPictures.com taps ZUMA's continual image feed from over 600 top photographers around the globe. Just hours after major news events such as the MTV Music Video Awards, users are able to purchase professional prints of the world's sexiest celebrities for display at home. RedCarpetPictures.com utilizes Pictopia's state-of-the-art dark rooms to produce stunning quality, real photos of exceptional sharpness and inspiring color. "For years fans have tried to purchase prints from ZUMA but because of the labor involved this was unfeasible," said Scott Mc Kiernan, director and founder of ZUMA Press. "The benefits of partnering with Pictopia are tremendous. Our staff and photographers can stay focused on our core business of covering the news and fans can satisfy their thirst for celebrity news prints," says Mc Kiernan. Mark Liebman, CEO of Pictopia couldn't agree more, "It's a win-win deal for both sides. We are confident this venture will be a success and look forward to launching additional print sites for ZUMA's best photojournalism, travel and other great news content." The next phase of business for RedCarpetPictures.com will be the roll-out of an Affiliate Marketing Program. "Affiliate marketing is a great way to direct traffic to our site while generating commissions of up to 25% on sales to our referral partners," said Liebman. "Now that RedCarpetPictures.com is officially live and serving excited fans, we can concentrate on building our partner network," he said. About Pictopia Pictopia, located in Emeryville, CA, is the premier photo commerce provider to the owners of large image collections, including the world's top media companies, enabling them to sell their photos and related products directly to consumers. Clients include the Associated Press, Gannett, Knight Ridder and The Washington Post. Pictopia also provides the highest quality photographic services to professional and amateur photographers, other photo labs, museums, galleries, and corporations. For more information, please visit www.Pictopia.com. ZUMA Attacks Crisis in Haiti